Penguin Prison has been out and about promoting their debut, self titled longplayer and now the fifth single has been plucked from its grooves. "Don't Fuck With My Money" sits somewhere between Prince, Hall And Oates, Duran Duran, and INXS. It captures the vibe of the MTV era without ever aping any particular artist or song.And let's face it kittens, it's all about timing! Considering the current political climate, what would be a better time than now to lense a video for the single? And smack in the middle of Occupy Wall Street. The clip was shot at Zuccotti Park in NYC which was cleared of protesters and their tents earlier this weekg. Synchronicity and serendipity unite!
For sure, the Penguin Prison album is one of the highlights in a year that has seen a distinct return to intelligent pop which has long been dormant over the last two decades. Expect to see it in my top five elpees of the year.
Also, Penguin Prison has been responsible for some seriously good reswizzlings include tracks from Darren Hayes, Kylie Minogue, Goldfrapp, Ellie Goulding and Jamiroquai, among others. If you get a chance, check out Chris Glover and co. in a live setting near you!
Video of the year! I love that song and sometimes great songs don't get the videos they deserve but not this time. Those visuals are perfect for that tune.
ReplyDeleteVinny, as a music industry insider, how does any act or artist (who isn't Katy Perry or Lady Gaga) rate *FIVE* singles from one album? This is 2011, not 1985 :(
ReplyDelete@DanProject76 - PP hasn't put a lot of time and money into videos. Shame, really. But the ones they have produced look great. And with the timeliness of "DFWMM", it was an obvious step which has gotten the band some added press. In a parallel universe, this single would be a giant smash!
ReplyDelete@Shayne L. - Anyone can put out as many singles as they like. There's no rule. It's all about exposure and dedication to the artist. You should see the insane amount of money being dumped into Katy Perry and Lady Gaga.
ReplyDeleteIn comparison, PP have done everything with tight budgets and have built a base of support through word of mouth. Each new single gives a new reason to talk about the artist and the album.
Quite frankly, this is how it's done these days. KP and LG are examples of the old way of doing business in the music industry. Throw shitloads of money at something to make it a success. It's that false sense quality. Push it down everyone's gullet and force people to think it's good just because it's omnipresent.
It just so happens that KP has delivered five terrific pop singles from her latest album. Now they are on to the sixth one! So, kudos to the label for a job well done on both the creative and commercial aspects of the project.